Selling Skills - Masterclass


Enhance your sales skills to differentiate yourself from the competition

Who is it for?

Enhancing your sales skills can help you develop a more ‘solution based’ sales strategy that generates improved customer relationships and buyer confidence. This two-day course is aimed at individuals within a sales environment who would benefit from understanding how a more solution-based sales strategy can be used to identify and respond to customers' needs resulting in improved customer relationships and buyer confidence.

Business benefits
  • Increase sales levels through extensive and well planned client relationships
  • Enhanced buyer confidence resulting in increased profitability
  • Formation of long-term profitable business relationships
Course overview
  • Introduction to solution-based selling
  • Review of the sales cycle - plan, engage, qualify, solution, evidence, close
  • Preparing your opening statement – how to engage prospects
  • Understanding the client’s need and motivation to buy
  • Questioning skills using BCIA – background, challenge, impact, advantage
  • The CHAMP qualification model
  • Developing your listening skills
  • Using features and benefits of your product/service appropriately
  • How to negotiate without making unilateral concessions
  • Closing for commitment at every stage of the process
  • Managing your accounts post-sales using the 7P model

Sponsored option

This course is available as a company sponsored event, delivered at a location, date and time which is mutually agreed. The fees for this event vary depending on the location, number attending and the level of training required and the degree of customisation. Please contact us to discuss your requirements.

Next steps

Course dates and fees
Start date Location Duration Member
11 August 2020 Portsmouth 2 days £599.00 £705.00 Spaces Book
11 August 2020
  • Location: Portsmouth
  • Duration: 2 days
  • Member +VAT: £599.00
  • Non-member +VAT: £705.00
  • Availability: Spaces

Group discounts are available for this course

Take advantage of these discounts when booking this course;

  • 5% off for 2-3 people
  • 8% off for 4-5 people
  • 12% off for 6 or more people
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