Selling Skills

PET002346

Enhance your sales skills to differentiate yourself from the competition

Who is it for?

This course is aimed at individuals within a sales environment whose performance results could increase through applying a solution-based sales strategy, to identify and respond to customers’ needs effectively, resulting in improved customer relationships and buyer confidence.

Business benefits

Clear preparation and planning will lead to identifying realistic sales opportunities that are relevant to the customer and yield increased return on invested time. Enhanced buyer confidence and profitability will follow, as will the formation of long-term profitable business relationships.

Course overview
  • Introduction to solution-based selling
  • Review of the sales cycle - plan, engage, qualify, solution, evidence, close
  • Preparing your opening statement – how to engage prospects
  • Understanding the client’s need and motivation to buy
  • Questioning skills using BCIA – background, challenge, impact, advantage
  • The CHAMP qualification model
  • Developing your listening skills
  • Using features and benefits of your product/service appropriately
  • How to negotiate without making unilateral concessions
  • Closing for commitment at every stage of the process
  • Managing your accounts post-sales using the 7P model

Sponsored option

This course is available as a company sponsored event, delivered at a location, date and time which is mutually agreed. The fees for this event vary depending on the location, number attending and the level of training required and the degree of customisation. Please contact us to discuss your requirements.


Next steps



Course dates and fees
Start date Location Duration Member
+VAT
Non-member
+VAT
Availability  
24 November 2020 Portsmouth 2 days £599.00 £705.00 Spaces Book
20 April 2021 Portsmouth 2 days £599.00 £705.00 Spaces Book
17 August 2021 Portsmouth 2 days £599.00 £705.00 Spaces Book
24 November 2020
  • Location: Portsmouth
  • Duration: 2 days
  • Member +VAT: £599.00
  • Non-member +VAT: £705.00
  • Availability: Spaces
Book
20 April 2021
  • Location: Portsmouth
  • Duration: 2 days
  • Member +VAT: £599.00
  • Non-member +VAT: £705.00
  • Availability: Spaces
Book
17 August 2021
  • Location: Portsmouth
  • Duration: 2 days
  • Member +VAT: £599.00
  • Non-member +VAT: £705.00
  • Availability: Spaces
Book

Group discounts are available for this course

Take advantage of these discounts when booking this course;

  • 5% off for 2-3 people
  • 8% off for 4-5 people
  • 12% off for 6 or more people
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